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  • @aaronbooth
  • Cloud Sustainability Consultant & AWS Community Builder
  • he/him
  • Manchester, UK
I am the Lead Cloud Consultant at Embue. I focus on Cloud Sustainability and Cost Optimisation, I work with large businesses and help them save money on their cloud bills (and reduce the impact that their IT has on the environment!).

Like most people these days I also run a podcast where I talk about the use of Public Cloud for Public Good! (https://publicgood.cloud)

I am an experienced Cloud & Product consultant with over 8 years experience of leading teams across the public & private sectors in the UK and I've ran several businesses, worked in the UK Civil Service and worked at several start ups.

Over the last decade I've been trusted by businesses to lead on products and services and gone from managing budgets of £200 to programmes worth over £120m.

I am also recognised as a AWS Community Builder due to my work building cloud communities cross-government in the UK over the last 3 years. 

I have extensive commercial experience dealing with Cloud Service Providers including AWS, Azure, GCP & UKCloud. In my previous life I was even the business representative for the UK governments largest contract with AWS. (Over £120m!)
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Aaron's Collections

Articles and blogs

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Videos

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Podcasts

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What Aaron's working on

What Aaron's working on

2022
Mar 21, 2022
Mar 21, 2022
Spoke on a youtube show "A Curious Coach with Sarah-Jayne" talking about my career over the last 10 years and how I got to where I am today.

I really enjoyed this interview and it was great to meet Sarah-Jayne. I actually met her at a networking event for Freelancers organised by Othership!

If you want to watch the video you can find it here:

A Curious Coach with Aaron Booth - YouTube
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Feb 01, 2022
Feb 01, 2022
Ended my journey as Lead Technical Product Owner at Vodafone!
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Lead Technical Product Owner, Vodafone
Jan 05, 2022
Jan 05, 2022
I met the wonderful Corey Quinn at re:invent 2021 and we caught up to talk through the experience on the show floor, some of the big announcements and cloud sustainability.

Fear and Loathing on the re:Invent Show Floor of ‘21 with Aaron Booth - Last Week in AWS Podcast
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2021
Sep 20, 2021
Sep 20, 2021
This week is quite exciting for me as I have just joined Vodafone as a contract Lead Technical Product Owner! 🎉

This is the start of a big journey for me as I have just set up my own business focused on Cloud, Agile & Dev-ops Consulting! 
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Sep 01, 2021
Sep 01, 2021
Excited to join Vodafone as Lead Technical Product Owner! 🎉
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Lead Technical Product Owner, Vodafone
Sep 01, 2021
Sep 01, 2021
Ended my journey as Lead Product Manager at Home Office!
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Lead Product Manager, Home Office
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