After a year and nine months of development, Metacare is now in beta mode 🚀

The talking points remain the same: retail startups that succeed must scale their product, growth, and support. Product and growth teams can use limited resources to achieve outsized returns thanks to third-party infrastructure and networks (think AWS and Instagram).

However, the same is not true for customer support. Agents are a line item that only keeps growing as the business expands, making it difficult to hire, train, and onboard agents fast enough to keep up with demand. To provide timely and impactful support even during hyper-growth phases, companies must:

1. Build or buy custom software to automate at least 80% of agents' workflow.

2. Hire or train talent to get the most out of the software they buy or build.

3. Map their operations end-to-end, identify opportunities to streamline, and optimize for efficiency. Then they must constantly screen their operations to adapt to changing circumstances.

Achieving this requires attention and capital, two resources that startups have in scarce supply.

That's why the team created Metacare, a one-stop solution that allows companies to scale their support at a fraction of the cost of doing it themselves.

Here's how it works:

1. Our software combines the best of artificial intelligence and rule-based logic to automate up to 80% of an agent's tasks.

2. We help subscribers get onboarded on our software and extract as much value from it as possible. It's not enough to have a powerful tool; one needs the right profiles to obsess over the implementation with creativity, craft, and focus. We offer content writers who produce support documentation, conversation designers who build automated dialogues, and UX designers who think critically about how to achieve a user-focused outcome.

3. We monitor operations to ensure the support department is efficient even under changing circumstances.

With Metacare, providing support for a growing customer base no longer needs to be exhausting and chaotic. Things… just work.