Started a new role
Started a new job
Excited to join Arc.dev as SEO Content Strategist! 🎉

At Arc, I experiment with and implement SEO (on-page and technical SEO, mostly) and growth efforts across the site while leading content marketing endeavors and assisting with PR and editing. I manage two blogs, the Developer Career Blog (B2C, aimed at mid-level and senior software engineers) and the Employer Blog (B2B, aimed at HR, talent acquisition, and engineering team managers).

  • Currently managing cross-team SEO project to attract more client signups, doing a massive revamp of structure and content on a massive set of programmatically generated pages (over 87K URLs).
  • Improved Arc’s blog content from a ~1K visitors/week plateau to ~14K+/week over the past year.
  • Oversee content marketing and SEO efforts for two blogs: one aimed at employers, discussing hiring, talent management, and remote work, and another aimed at developers, with topics around finding engineering jobs, technical interviews, and succeeding in a remote work environment.