15 digital marketing terms every business owner should know!
https://www.youtube.com/watch?v=F7VK070u9YY&t=429s

0:00 Intro
0:14 Organic Traffic
1:08 Audience
1:44 A/B Split Testing
2:20 Impressions
2:49 KPI - Key Performance Indicator
3:26 Conversions
3:46 Coster Per Acquisition/Conversion
4:32 CPC - Cost Per Click | PPC - Pay Per Click
4:57 CTA - Call to Action
5:15 Landing Page
5:38 Keywords
6:00 CTR - Click Through Rate
6:50 Remarketing / Retargeting
7:20 Conversion Path
7:54 SEO - Search Engine Optimization