1st gen Nigerian American living in London. Started working in music at 15--running street teams, booking shows, running a print music magazine. Went on to get an undergrad degree in music business, followed by an MBA in Marketing and a Masters in Data Science. Left Baltimore in 2017 and moved to Stockholm, spending time as a Head of Data & Insights for Universal Music Sweden, before moving to London and joining Warner, where most recently I'm the Global Marketing Director of Data & Insights in addition to co-leading the employees of colour & allies ERG group, The Link. Outside of work I regularly speak at conferences, mentor people, and run a music data hackathon/conference called Measure of Music.