I’m Craig Premo, and my career encompasses brand development, strategic marketing, creative direction and sales. I’ve marketed B2B software and workforce solutions for the healthcare industry, and I was Director of Marketing for Methodist Health System, a nonprofit healthcare system based in Dallas, Texas.

My background includes sales and marketing strategy for an inbound marketing firm, art direction for a web development company and several years in marketing services with The Richards Group, the largest independently-owned advertising agency in the United States. There I worked on packaged goods, retail and restaurant accounts.

I see branding and strategy from both the marketing and design points of view, as I have a graduate degree in graphic design and led my own studio for several years. I like to take lessons learned from both disciplines to develop unique identities for healthcare companies that convey the essence of their brands.

The concept for my company and its name stems from my life-long love of jazz. Jazz has been called “the sound of surprise”, and I endeavor to create “the rhythm of your brand®” for your healthcare-related business, the unexpected yet strategic approach that sets you apart from your competition.

When I’m not working or listening to jazz, you can probably find my wife Jennifer and I walking our two dogs, enjoying wine on a patio, or trying out a new restaurant.