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The creative journey starts within us.


“We are shaped and fashioned by what we love.” — German writer Johann Wolfgang von Goethe

At the start of our creative journey, we’re like kids who are excited to explore the world around them.

We’re eager to play anything that our hands can reach.

Our enthusiasm for adventure and thrills will not cease until our first step.

“The world is your oyster” rings true when we’re just getting started.

For every thing we see, we see an idea, and for every idea, we see opportunities.

Opportunities to get curious and see if it resonates with us.

If something doesn’t spark our interest, we forget it and move on to the next.

We’re not bound to make our first step the right one. Instead, we’re free to experience the world.

The creative journey starts within us.

When writers love what they’re writing about, they’re able to produce more meaningful work.

If we identify what ideas that resonate with us the most, it’s easier to create a work that we’re proud to share with the world.

Can we apply this ‘creative freedom’ to the business world? Of course!

Every business starts with an idea.

Ideas are evolving, but they’re still rooted to our beginnings.

Once we lose sight of our beginnings, our work will not represent the vision we had when we’re just getting started.

Build the business you want to run that reflects your starting point and be proud of it.