In May of 2015, I launched my first collection under my brand, Honors Society. The collection featured three baseball jerseys in salmon, olive, and emerald colorways. Sean Murray shot the lookbook, and the models were Michael Rotimi and Mollica.
The collection sold over 100 units, on a pre-sale basis, in 2 days - and within a month, 180 total units were sold. For my first collection, I saw this as a pretty successful launch, and I believed this was when I realized I could establish a footing in the fashion/apparel industry.
The collection sold over 100 units, on a pre-sale basis, in 2 days - and within a month, 180 total units were sold. For my first collection, I saw this as a pretty successful launch, and I believed this was when I realized I could establish a footing in the fashion/apparel industry.