I manage a team of designers, copywriters and art directors who infuse ideas into design, experiences, promotions, sponsorships and everything in between. I also work on projects in our creative hub, where senior pairs of copywriters and art directors come up with through-the-line campaigns.
Strange ideas excite me, ones that people want to talk about and share, ones that make people laugh because they are silly or unexpected. These are the type of ideas that I try to include in my work, ideas based on experiments, beauty or curiosities.
