As a digital strategist, I've been using the web for more than 20 years to help people, brands, and products achieve sustainable growth. At conferences, I strive to inspire audiences as a speaker with a passion for obsessive customer-centricity, customer experience, disruption, and storytelling. In 2021 the 2nd edition of my #1 bestselling book "Content Design - The handbook for conversion-driven content marketers, web designers & entrepreneurs" was published (available in German only).