Karmina Cordero

@karmina_cordero
Product Marketing ✨ I bring features & products to market 🚀
She/Her/Hers

Go-To-Market Strategist

Product Marketing

Launcher

Marketer

Digital Marketing

Women’s Empowerment

Outdoors Enthusiast

Growth mindset

Life Long Learner

Introvert

Hiker

Networker

👋 Hello there! Thanks for stopping by to view my portfolio; I'm Karmina. I bring exciting new products to market and carve a path for new product categories. 🚀

I'm currently at Unbounce, where I focus on executing GTM strategies for product/feature launch campaigns that support the product roadmap.

Before breaking into the tech world, I worked in advertising for two years, amplifying ad placements with messaging that resonates with my client's target audiences and achieving performance goals. 📢

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I'm open to

making introductions,

giving book recommendations,

giving feedback,

and just chatting.

Contact Me

Resume

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May 2022 - Present

Product Marketing Manager, Statflo

Aug 2021 - May 2022

Marketing Strategist, Go-To-Market, Unbounce

Jan 2021 - Aug 2021

Marketing Coordinator, Unbounce

Jun 2020 - Dec 2020

Digital Analyst, Rethink

Portfolio

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One of the most rewarding experiences in my tech career is bringing features and products to market. Why? Because it challenges me to try things differently, and I learn something new from every la...

As a supporting member of Smart Builder's product launch, I wrote a series of social posts on Facebook, Instagram, Twitter, and LinkedIn to announce the product's release to the public. The followi...

We partnered with the Vancouver Canucks to further amplify the Stop Asian Hate campaign. Our goal was to reach broader audiences through the Canuck's social media platforms.

Wrote a blog post to support marketing students who are actively seeking agency work experience during the pandemic.

My 2021 Highlights

Product Hunt Launch - Smart Copy Everywhere

After months of cross-functional collaboration between teams at Unbounce, we officially launched the Unbounce Conversion Intelligence Platform. With the platform, marketers can expect: ✨ Landing pa...

Articles and blogs

I wrote a short post about my transition into tech without any industry experience to kickstart the new year. The article was repurposed on LinkedIn and it received over 15K views.