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SEO and Digital Public Relations: Content Marketing Tips (Masterclass)
Learn the secret to optimizing earned media and publicity in your content marketing strategy.

In this article, you will learn:

  • The top 10 mistakes to avoid when promoting media coverage and why these mistakes can hurt your content marketing strategy and tank your rankings (plus: how to fix it with actionable solutions)
  • How to enhance the longevity of earned media coverage for organic media exposure to ensure long-term domain impact of earned media
  • How to incorporate press mentions into your content strategy to amplify your content
  • The secret behind unused media interview answers to propel your content marketing strategy forward
  • PR best practices for content marketing: avoid these mistakes
  • How to create long-form content out of media coverage topics and podcast interviews