Most freelancers and creative agencies do work for you. But I turned the coin and did it with the client.  We turned a black box of creative something - that could escalate into endless feedback loops and frustrating outcomes that do not help your business.  Therefore we got so much more clarity in: - Setting up clear challenges to be turned into goals - Focus on the work that can be solved for the project budget - Collecting inspiration and best-case ideas together - Clear elevator pitch and copy-writing work - User-Tested prototype before wasting time on bad ideas - Clear visual appearance  Stop pitching - start collaborating.