Acquia has a number of certification exams and one that doesn't get a lot of visibility or acknowledgment is the Personalization Pro exam.  This exam covers aspects of setting up and creating Personalizations, the in's and out's of Personalization, and how to get the most out of the product.

We use Acquia Personalization on Acquia.com (duh) and it's interesting to see how the product has evolved and how much you can really do with it.  It seems every day we come up with another use case or strategy that we want to try and test.

If you want to learn more about passing the Acquia Personalization Pro exam or want to learn more about the product let me know!