Neel Singh is a Vancouver-based entrepreneur, business leader, creative and strategist who has consulted organizations across several industries including tech, education, media, finance, health, and real estate. He’s a mentor to entrepreneurs and professionals, and has run several businesses of his own including a creative agency and a restaurant. Neel’s diverse expertise lies in the intersections of strategy, marketing, change management and creative.
From 2012 to early 2021, Neel served on the leadership team at BBTV (BBTV:TSX) - a global leader in the digital video space - and helped the company build and scale through start-up and hyper-growth to its eventual public listing on the TSX in 2020. During this tenure, he developed and led several functions across marketing, customer experience, shared services, and creative. He helped position the company for strategic development, oversaw multinational programs, led change management and restructuring initiatives and mentored several staff into key senior positions. Neel also led over 80 brand and positioning projects, registered 15+ trademarks and collaborated with the likes of the NBA and HuffPost on the development & launch of specialized brands.
From May to Aug 2021, Neel served as fractional Chief Operating Officer in a high-growth electric vehicle charging company, partnering with the CEO on growth initiatives and overseeing the company’s operations. In this role, Neel developed the strategic goals and KPIs of the company, provided leadership to the business units and led marketing and brand strategy efforts to set up the organization for scale and fundraising.
Today Neel provides strategic advisory to entrepreneurs and high-growth & innovative organizations. He founded Neel Singh Strategy, which taps into a collective of experts who collaborate on large-scale strategic branding, marketing and business transformation initiatives. Neel also serves as a strategic advisor to YELL Canada - an organization bringing entrepreneurial learning to the education system.
Neel is a purveyor of the multipotentiality trait and has given talks on becoming a ‘master of many’ (as opposed to a ‘master of none’). He believes the overbearing narrative of “hyper-specialization equals success” is no longer relevant in a world that has transformed significantly since the industrial revolution - a time when ‘division of labour’ was deeply integrated into how people worked, learned and thought. Given today’s rapidly shifting world, Neel attributes the pitfalls of specialization as one of the key reasons why many people will struggle to adapt to a rapidly changing job market - and a broken education system as the other closely-related factor.
Creative Blood
Born to accomplished writers, Neel started doodling at the age of 5 and quickly became obsessed with drawing and creating stories. In his teens and early adulthood he would dive deep into design, music, writing, illustration, photography, video and animation. Neel attributes his multidisciplinary approach (and excessive time spent on a whiteboard) to his life-long creative exploration.
