I'm Pat Hølm, Senior Brand Designer. Making magic in Switzerland.
I believe in design for people, not designers, communication, action, and interaction, distributed knowledge, integrative thinking, grid, good paper, swiss fonts, karma, workflow, good food, human-centered design, processes, first concept then design, making mistakes and learning from them, devotion, punk, reduction of the negative impact on the environment, beauty, bauhaus, intuition, and self-development. I believe there's no good or bad taste, but talented people to learn from.