Designed Arriva Freight's marketing site.

I was tasked with designing a captivating home page, along with some basic components such as a Page Header, CTA, Nav Bar, and Footer. All of these components were then developed as symbols in Webflow to make them easily reusable in further designs. I was faced with an interesting challenge in that the client wanted to target both types of clients immediately in the hero. To address this, while minimizing information overload, I used a simple sentence and image for each target audience, and then used a delightful and impactful animation to reveal additional information. The rest of the website is also filled with playful interactions tied to page scroll, mouse position in viewport, and hover in order to maintain the fast paced feeling that a Freight Carrier deserves!