Brand: Marcus & Marcus Philippines
About the Brand: Marcus & Marcus products are designed to be simple yet effective. They are inspired by the modern parent - their approach is to create ergonomic, practical and easy to use products, all without compromising trendy designs. Products are designed to appeal to children and to simplify the busy life as a parent with clever designs.
Challenge:
About the Brand: Marcus & Marcus products are designed to be simple yet effective. They are inspired by the modern parent - their approach is to create ergonomic, practical and easy to use products, all without compromising trendy designs. Products are designed to appeal to children and to simplify the busy life as a parent with clever designs.
Challenge:
- Create and execute a brand style guide that will appeal to modern parents.
- Create a series of posts that will make the parents feel, "I want that for my child."
Background:
- Last March 2020, I was given the opportunity to handle Marcus & Marcus social media pages (Facebook & Instagram).
- Since it is the start of the pandemic, I decided to focus on product features that will help parents at home.
- Improved the website to promote hassle-free ordering.
- The brand has been doing quite well despite the pandemic.
- Number of local resellers grew because they believed in the product. We are now partnered with 25+ local resellers (originally <10 resellers)
Achievement: Still handling the social media pages and website!
