I'm a mobile marketing professional with two decades of international experience and a passion for digital marketing and gaming. Directly responsible for leading the UA strategy of the top 5 grossing mobile titles with 7 figure monthly budgets, ran UA campaigns for 50+ mobile games.
I'm a data-driven marketer with a wide focus, covering performance and brand awareness campaigns, content marketing, search engine optimization, creative development coordination, remarketing campaigns, and everything else that makes a direct impact on the growth of the business.
I'm focused on increasing traffic on both organic and paid channels, managing digital products in various stages of the lifecycle, from launch to maturity. I aim to be highly result-driven, always on top of the current gaming industry and marketing trends. My strength is ample knowledge about F2P mechanics and mobile user acquisition, and leveraging it to increase the user base.