Hey! I’m Rob. My passion is creating unforgettable experiences. I'm currently SVP of Creative Strategy at MAS, one of the best experiential agencies around. I'm also Co-Founder of 🎭 The Broadway Center, the premier New York cultural institution showcasing the past, present, and future of Broadway theatre.

I’ve conceived, directed, and produced award-winning events, live shows, touring exhibitions, and immersive brand experiences. I’ve developed consumer campaigns for tech brands 🔍 Google and ▶️ YouTube, produced live shows for entertainment brands 🌎 Universal and 🌙 DreamWorks, designed corporate and press events for automotive brands 🚙 BMW Group and 🚗 Toyota, and staged large-scale spectacles including the 🏅 Olympic Opening Ceremonies. 

🐶 Dog dad
🌮 Taco connoisseur
🥤 Cold brew enthusiast
🎢 Former theme park performer