Attended Config (Figma) Conference

Grow a design team in a non-design driven environment


This talk highlights how they managed to incorporate design in non-design workflow. A key trait about non-design environment is that the organisation does not focus on users (that means there no user research, no ideation, requirements simply come from the stakeholders).

The uber team shared the discovery canvas talking about the problems to solve, the goals, success metrics, looking into technical feasibility, use cases, stakeholder interviews, user interviews, How might we approach, solution ideation, testing