The Leaf Colectivo

a few weeks ago me and Wes had the chance to sit down with Jake Newbould of Piglet in Bed to talk all things brand building, growth and customer acquisition, the importance of Brand Performance and the data in scaling, it does for a great masterclass, super important given the current state of the industry.
 
You can watch the episode below or wherever you listen to your podcasts.

Meet The Brand: Piglet In Bed | S1 EP6 - YouTube

Enjoy!

At Leaf we are trying to turn the whole agency model on its heads, realising performance marketing has now become the realm of software engineers and data scientists and with it providing ambitious e-commerce business with superpowers.

... but having a fresh look forward doesn't mean dismissing everything that came behind us, so today we are starting a new segment inside our podcast called "Tales from the Agency Side", where we look at interviewing experienced people from the Agency world and how things were and are changing in this arena.

For today's episode we have Brian Jacobs join me and Wes, with Brian we talked everything from pioneering brand sponsorship on UK television to the dangers of over-reliance on data at the expense of memorable creative content, taking in classic PG Tips ads, the formula for Coca-Cola and the Teletubbies along the way - our conversation with Brian is an unmissable masterclass for any brand builders.

Tales From The Agency Side: Brian Jacobs | S1 EP4 - YouTube

Enjoy!

Episode 3 of the Leaf Colectivo has me and Wes talking to our friend Robin Balser, CEO of Vinokilo, Europe’s leading vintage clothing brand; where we talk about how sometimes is better to ignore the Silicon Valley orthodoxy! 👯 Create a company culture that puts people and the planet at its core. 🌎 Prioritise impact over profit. ✨

It was a lot of fun to record and lots of goodies.

Meet The Brand: Inside Vinokilo’s Sustainable Fashion Revolution | S1 EP3 - YouTube

oh and check out Vinokilo here.

We're back for Episode 2 of our brand new podcast, and this week, we bring you a panel of brand builders, eCommerce experts and platform specialists! 😎

Kieran Chapman, Director of Growth at Josh Wood Colour; and Holly Patrick, former Client Director at Def joins me and my co-host Wes to deep dive on the challenges faced by eCommerce businesses going into 2022

Enjoy!

Growing Your Ecommerce Brand In 2022: Josh Wood Colour and Deft | S1 EP2 - YouTube

We are launching a new podcast at Leaf; this will be a monthly (and soon biweekly) show where we talk to founders and industry makers on all things culture, people and what it takes to build a profitable brand in this new normal.

First episode in a bit of meta as we talk about how we went from a music app to a marketing solution for ambitious ecommerce businesses.

Leaf's Origin Story: Speakeasies, fake chat bots, & Jamiroquai's percussionist | S1 EP1 - YouTube

have a listen and subscribe where you will listen to podcasts.