A growth strategist with over 12-year experience in digital marketing, branding, communications, business development and events planning. Adept in conceptualising culture brands, my inquisitiveness have set my journey in cultivating strong relationships across culture and exploring work in these sectors: creative media, nightlife and entertainment, food & beverage and travel.

Having been involved in organising countless lifestyle events across different disciplines and initiated sponsorship partnerships with global brands, I believe in collaborative practices and the ability to bring different mindsets together to achieve common goals.