It's a dashboard that allows the users to enter multiple variables in a flexible mix and match interface to generate client lists. The potential use cases are to identify regions and customer segments where certain products, campaigns, or promotions might not be performing well (against the competition) and understand the opportunity to improve.

The sales data is fetched using a proprietory Bangla handwriting AI model, that digitizes handwritten tally books of neighborhood stores across the nation, into machine-readable text.