Designed visual identity for a Interactive Educational Brand
Infinite Engineers, has been one of the largest projects for Madras Design Factory. Focusing on interactive science kits for children to nurture and mold the knowledge that they obtain at school and from their surroundings, our designs, are aimed at being kid-friendly for which we had to work with both the child as well as the parent's perspective! Well constructed ideas along with good design created this perfectly rounded kit for kids, The Dexter Box! Right from the mascot, package, and UI all the way to the contents, the design follows a scribbling feel, along with quirky elements and a mascot, the Owl! A mix of hand-drawn illustrations in the books and text makes it fun and easy for kids to follow the contents
https://www.behance.net/gallery/66293621/Infinite-Engineers-Visual-Identity
Infinite Engineers, has been one of the largest projects for Madras Design Factory. Focusing on interactive science kits for children to nurture and mold the knowledge that they obtain at school and from their surroundings, our designs, are aimed at being kid-friendly for which we had to work with both the child as well as the parent's perspective! Well constructed ideas along with good design created this perfectly rounded kit for kids, The Dexter Box! Right from the mascot, package, and UI all the way to the contents, the design follows a scribbling feel, along with quirky elements and a mascot, the Owl! A mix of hand-drawn illustrations in the books and text makes it fun and easy for kids to follow the contents
https://www.behance.net/gallery/66293621/Infinite-Engineers-Visual-Identity
