Zoë (Morse) Garland

@zoegarland
Product, Research, & Design
New York City
she/her

Product Strategy

UX Research

Product Design

Branding & Identity

Content Strategy

Architecture

Marketing Strategy

Cyclist

Urban Gardener

Sustainability Advocate

Cooking Enthusiast

Stamp collector

I have over 12 years of professional experience in a variety of research, strategy, design, marketing, and leadership roles. I am equally comfortable working as an individual contributor or manager—what I enjoy most is untangling complex problems; visual communication and storytelling; and helping great teams grow.

Currently, I am a Product Strategist and UX Researcher at Outer Labs, a start-up building custom software tools for large-scale real estate owners and operators.

Resume

Sep 2022 - Present

Product Strategist & UX Researcher, Outer Labs

Mar 2015 - Jun 2021

Principal, ZGF Architects LLP

Nov 2011 - Sep 2013

Designer, 1100: Architect

Portfolio

Have been teaching myself Webflow for the past two months - love their tutorials and love the platform even more!

Participated in UX research studies for Adobe Premiere and then Polywork... got a glimpse of what it's like to sit on the other side of the research table :)

Excited to have completed the Google UX Design Professional Certificate. Great intro for someone from a different design profession (or a different industry altogether!).

Things I’ve built

I conducted a design sprint where I researched the issues facing new homeowners in the U.S. The #1 challenge I discovered was a struggle to find trustworthy, skilled contractors for home maintenanc...

'Finished' a high-fidelity prototype for the redesign of Gotham Food Pantry's website, complete with a refreshed brand and content strategy. It's been a fun and meaningful project to lead for the p...