Annie Jackson

  • @anniejacks
  • Marketing Operations Specialist, ReviewTrackers
  • she/her
  • Roanoke, Virginia
The work I love and enjoy is everything that lives under the heading of Revenue Operations. I thrive having my hands in many pies, from marketing operations and automation, sales operations, owning a tech stack, or doing the work for sales enablement. I may have to choose a direction someday but I'm just getting started!

Need someone to bounce ideas off of, or someone to deep dive into how your HubSpot is set up? I would love to chat!
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Positions

Marketing and Sales Operations

  • Freelance Work
  • Apr 2021 - Present
  • 10 months

Team Building Facilitator

  • Freelance Work
  • Aug 2010 - Present
  • 11 years 6 months

Marketing Operations Specialist

  • ReviewTrackers
  • Jul 2021 - Present
  • 7 months

Sales Director

  • Pali Institute
  • Aug 2015 - Oct 2020
  • 5 years 3 months

Assorted Summer Camps

  • American Camp Association
  • May 2010 - Aug 2015
  • 5 years 3 months

What Annie's working on

What Annie's working on

2021

Dec 01, 2021
Dec 01, 2021
Digital marketing certification
Completed the Sales Assembly Demand Generation certification
Jul 01, 2021
Jul 01, 2021
Started a new role at ReviewTrackers
Excited to join ReviewTrackers as Marketing Operations Specialist! 🎉
Marketing Operations Specialist, ReviewTrackers

2020

Oct 01, 2020
Oct 01, 2020
Left a role at Pali Institute
Ended my journey as Sales Director at Pali Institute!
Sales Director, Pali Institute
Jun 01, 2020
Jun 01, 2020
Defined sales strategy
A little peek into the sales enablement process I did as part of my role with Pali Institute. This covers personas, jobs theory and ideal customer details.

Personas Presentation
Sales Director, Pali Institute
Feb 24, 2020
Feb 24, 2020
Partnered with a community organzation
In early 2020, I successfully brokered a partnership between Pali Institute and a Los Angeles area school district to bring all of their sixth-grade students out to the program.

While this was a growth of previous initiatives for the district, Pali Institute offered the opportunity for a higher quality experience as well as streamlining the planning for schools with all schools attending the same site. The partnership was one of the largest Pali Institute had achieved to date.
Sales Director, Pali Institute

2019

Oct 01, 2019
Oct 01, 2019
Created Content Strategy
Word of mouth was a strong driver of sales for our program so I worked on initiatives to increase brand alignment. This Instagram story was designed to help serve parents and their students, utilizing a platform that displayed high engagement from those populations.

Instagram Story
Sales Director, Pali Institute
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