Equal parts creative, copywriter, and strategist, I have spent the last decade helping leading SaaS, technology, and sporting apparel companies tell compelling brand stories that get results. 

The core of that work is marked by connecting the seemingly disparate worlds of journalistic storytelling, data-driven content strategy, and intuitive creativity to help brands tell value-driven brand stories through measurable, engaging content campaigns — across focused marketing channels — to influence brand credibility and measurable business growth.