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Right now, you can get in touch with me for a few things:
Joining company boards
Mentoring
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Toni Hopponen

CEO at Flockler. Helping brands curate and display social media feeds in any digital platform
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2021
Jul 29, 2021
Jul 29, 2021
I’ve had a few busy weeks onboarding a new team member and guiding external developers, but I finally had a chance to write.

At Flockler, we are privileged to work with organisations with a mission to change the world. One of them is United Nations Foundation, with a campaign called #EqualEverywhere. The campaign is fighting for girls and women to have a right to be equal everywhere — in every country and every aspect of life. 

✏️Inspired by the campaign, I wrote a blog post on how nonprofits can use social media for fundraising.
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Jul 21, 2021
Jul 21, 2021
I hired a developer to build a fully iterated version of one of the core features in our SaaS. 

Recently, I’ve been using Upwork to find high-quality developers who specialise in a certain technology or platform. Using freelancer marketplaces can really be game-changing for your startup or small tech business. 

While your team is working on some of the key projects, you can start building the groundwork for the future with freelancers as a product lead. Microservices structure and the ready-made frameworks offered by AWS, Google, and Azure make it fast and straightforward to bring someone in temporarily.

With your full-time employees, concentrate on projects that require access and knowledge of the core technology and existing codebase. With freelancer specialists, build microservices that your team can later plug into your core. 

With careful planning and documentation, you will be successful. You’ll speed up the feature release cycle. As a result, your customers experience higher value.

It’s never been more exciting to lead a tech company.
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Jul 09, 2021
Jul 09, 2021
Recently, I was reading a fantastic book by Ramli John called Product-Led Onboarding. Ramli shares onboarding best practices in the book, and one of the tips got my attention specifically. 
Some of the world’s most successful tech startups show a founder’s welcome video for newly invited users. For example, a colleague might invite users to a new web application without giving much context and advice. A welcome message and a quick tutorial of the basics can make the new users feel more welcome and help them succeed.
So here’s a video welcoming new Flockler users to enjoy the ride!

https://www.youtube.com/watch?v=ZFlehR70DRU 
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Jun 29, 2021
Jun 29, 2021
I hired a growth hacker and a coach to support the onboarding, target setting, and performance evaluation for the first few months. I couldn’t be more excited about this role! 
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2010
Nov 01, 2010
Nov 01, 2010
Excited to join Flockler as CEO! 🎉
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CEO, Flockler
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