Even before graduating, I had started a business that launched my career in information technology. Later on, I also learned how to do public relations, marketing communications, and, for the past four years, I’ve concentrated on doing digital public relations. I specialise in developing digital communication plans for a range of projects and change programs for almost 20 years. Since then, I have worked with various accounts, including personal, private companies, governmental agencies, and NGOs, to improve their communications and manage their reputation, especially in developing a digital strategy and media engineering.

In the publishing platform, I have deep knowledge in multiple areas of WordPress. That means I can work with almost any aspect, including user experiences, visual design, code development, technical consulting, project management, and more. Correspondingly, as for side activities, from 2008-2013, I represent the WordPress community in Indonesia through WordCamp Indonesia, also implementing my tremendous devotion to Indonesian literature through IDWRITERS project. It was established to ensure the international recognition of and access to Indonesian literature and break down the language barriers that have prevented Indonesian literature from becoming more widespread. I’ve also joined Asymptote Journal as Editor-at-Large in 2017, overseeing the Indonesian region, and co-founded MAJAS, a quarterly-printed magazine in literature and lifestyle, in 2018.

In late 2018, I’ve joined Krona and served as VP of Operations and Managing Partner until now.